Information for our volunteers
What is the Africa Citizens Initiative?
IPPF Africa Region is committed to mobilizing its extensive network of volunteers and staff in support of the implementation of IPPF’s Strategic Framework 2016-22 through the African Citizens Initiative for Sexual and Reproductive Health and Rights, an innovative approach to resource mobilization. We seek your support in launching this peer-to-peer fundraising campaign which aligns with the Africa Union’s Agenda 2063 commitment to the principle of self-reliance as well as the achievement of the Sustainable Development Goals. Together we can build “A Resilient Generation for the Africa We Want.”
Peer-to-peer fundraising is a method of fundraising that empowers an organization’s supporters to raise support to carry out its social mission. It’s also known as social fundraising, personal and/or team fundraising, or p2p fundraising. Peer-to-peer fundraising campaigns build momentum by engaging and activating fundraisers, who can reach out to their own networks for support.
Who can do it?
We hope that every volunteer, board member and staff of IPPFAR and its Member Associations will participate by identifying and inviting friends, family and colleagues to support IPPFAR in meeting its financial goals. We also welcome your support in making connections with institutions, companies, foundations and other organizations that support our core values.
Does this initiative replace the need to pay membership dues?
No, this initiative does not replace MA membership dues. Membership dues support MAs directly. This initiative is a supplemental fund to core programming across the Africa Region.
What will the funding be used for?
Every year, IPPFAR experiences a 2-8% reduction in core funding as our traditional donors shift their focus to other global priorities. The African Citizens’ Initiative will support a pooled fund to (eventually) replace the reductions in core funding that ARO is experiencing.
How will decisions on funding distribution be made?
Clear criteria and modalities for the distribution of funds will be developed by ARO in consultation with MAs for approval by EXCO.
Will donors be known to IPPFAR community at-large?
An Executive Committee of five Executive Directors, chaired by RHU Executive Director Jackson Chekweko, is overseeing the acknowledgement and information sharing processes and mechanisms. Donor names and, if appropriate, profiles will be listed on a web page devoted to the Africa Citizens’ Initiative that will be updated on a quarterly basis. Donors will receive other forms of donor recognition.
How long will the campaign run?
IPPFAR is committed to meeting the challenge of the Africa Union’s Agenda 2063. We anticipate peer-topeer fundraising will become a permanent part of IPPFAR and MA’s resource mobilization strategy. In recognition of our Strategic Framework 2016-2022, which commits to build our youth profile, the African Citizens’ Initiative has adopted the overarching theme “A Resilient Generation for the Africa We Want.” IPPFAR will develop a strategic marketing plan to support the long-term growth and institutionalization of this resource mobilization strategy.
What is the fundraising target?
Our goal is to raise $12 million annually by 2022. This is attainable if each of our 39,000 volunteers and staff is able to raise $250 annually through their friends’ networks. It will take time to build to that level. So in the inception phase 2016-2018, we will focus on building the campaign systematically and work with an ever-growing circle of volunteers.
Why do the campaign materials list US dollar and not local currencies?
The operational currency of IPPFAR is the US Dollar; for ARO it is US Dollar (USD) and Kenyan Shillings (KES). Donations can, however, be made in any currency. Ecobank will receive donations and deposit them in a pooled account in either USD or KES using an agreed exchange rate as follows:
* Rapid Transfer will be paid in national currency of the country where it was transacted and received in KES.
* VISA and Mastercard will be paid from the currency of the card issuer and received in USD.
* mPesa Paybill will be paid in KES and received in KES.
As the program evolves, IPPFAR, MAs and Ecobank can add payment methods applicable to national contexts in consultation with the IPPFAR Secretariat.
Is there a way to contribute to the initiative besides a financial contribution?
The Initiative welcomes all types of support including cash, land, vehicles, clinic equipment and other property. In most cases, MAs have processes in place to receive gifts of property. For those that do not, we will work with them to establish appropriate processes. We also encourage volunteers to tell your networks about your MAs programs and refer them to appropriate SRHR services. In the inception phase through December 2016, we are focusing on gifts that can be captured and reported via Ecobank’s capture methods – credit card, wire transfer, mpesa – to ensure accountability.
What accountability mechanisms will be put in place?
Ecobank has established a central bank account to manage campaign contributions. ARO’s finance team will reconcile the account on a monthly basis. Financial updates will be shared with EXCO during their meetings. The campaign results will be shared on the African Citizens Initiative website.
Are all volunteers and staff expected to participate?
All volunteers and staff are invited to take a leadership role in this initiative immediately.